Title: Marijuana Marketing: The Do’s and Don’ts of Cannabis Advertising in California

Author: National Law Journal

Date: 5 March 2018



The new cannabis market is bringing with it the traditional competitive pressures on businesses to establish brands they hope will dominate the expanding industry for years to come. Advertising and marketing that runs afoul of California’s statutory restrictions, however, could undermine these efforts or even force a business out of the industry entirely.

Cannabis products must comply with stringent standards on how they may be legally marketed and advertised. Section 26150 of the California Business and Professions Code sets forth the definition of a cannabis advertisement, which “includes any written or verbal statement, illustration, or depiction which is calculated to induce sales of cannabis or cannabis products.” Product labels and editorials not written by or at the direction of a licensee do not fall within the ambit of the rules.

We’re doing a local cannabis licensing round-up today with updates from Culver City, Cotati, Adelanto and Moreno Valley. PLUS: deadlines THIS WEEK for Thousand Oaks and Merced. 

  • Culver City, California is expected to release their applications for cannabis business permits this month.
  • Cotati, California will issue up to 14 permits of varying license types.
  • Adelanto, California enacted an ordinance that requires separate permits for cannabis distribution and transportation.
  • Moreno Valley, California adopted a land use ordinance permitting medical and adult-use commercial cannabis activities.

DON’T FORGET – the deadline for your Thousand Oaks cannabis business application is March 8 at 4PM PST. Merced begins accepting commercial cannabis business permits Monday, March 5!

Read a full summary of all Califonia Cannabis updates here: Culver City, Cotati, Adelanto and Moreno Valley Cannabis Updates (Plus: Deadlines for Thousand Oaks and Merced)


California orders Weedmaps to stop advertising unlicensed marijuana businesses

Title: Native Tribes Assert Sovereignty Over CA Pot Laws

Author: Cannabis Now

Date: 6 March 2018



Can California Native American tribes grow and sell their own marijuana? Given that Native American tribes are semi-independent nations within the United States, some Californian tribes are arguing they shouldn’t have to abide by the authority of the Golden State’s cannabis program.


Title: County repeals, replaces cannabis ordinance Applicants now subject to discretionary licensing

Author: Half Moon Bay Review

Date: 7 March 2018



Most would-be cannabis entrepreneurs in unincorporated San Mateo County will now be subject to discretionary licensing. Decision makers will have leeway to judge applications on a case-by-case basis and impose what they consider reasonable conditions as needed to ensure compliance with regulations.

Last week, the San Mateo County Board of Supervisors unanimously approved the repeal and replacement of its cannabis ordinance approved in December. The original ordinance set out to grant ministerial licenses, which was essentially a matter of ticking off a checklist of requirements. But that hasn’t proven to be practical, officials say.


Title:  Shasta County’s Marijuana Problem, Part 1

Author: News

Date: 6 March 2018



Next Monday, unless the Shasta County District Attorney’s office pulls a rabbit out of its hat, local medical marijuana cultivator and activist James Benno and his two sons will walk out of the courthouse free men, completely exonerated of all the 17 marijuana-related felonies each was charged with after a multi-agency drug task force raided their Happy Valley farm nearly four years ago.



Title:  California: Sonoma County District Attorney To Vacate Thousands Of Past Marijuana Convictions

Author: NORML

Date:  6 March 2018



The District Attorney’s Office for Sonoma County, California (population 502,000) is directing staff to review and vacate thousands of past marijuana convictions.

County officials estimate that an estimated 3,000 cases are eligible for either a sentencing reduction or expungement.

The Sonoma County D.A.’s actions follow those of district attorneys for Alameda County, San Diego County, and San Francisco — each of which have moved to pro-actively review and dismiss thousands of past marijuana-related convictions.

Provisions in the state’s 2016 voter-approved marijuana law allow those with past marijuana convictions to petition the court for expungement. Legislation is pending in the California Assembly, AB 1793, to make this process automatic for anyone with an eligible past cannabis conviction.