A great report from Business of Cannabis
Two companies in the UK CBD and wellness industry team up to drive from the UK to Kyiv, distributing CBD and adaptogenic supplements to the personnel of Non-Government Organisations (NGOs), media teams working on the ground in Ukraine.
BRITISH CANNABIS® and Tier One CBD are undertaking a mission to show their appreciation for the hard work and dedication of NGO and support workers in Kyiv, Ukraine.
The two companies have decided to take a unique approach to supporting the aid workers who support Ukraine, by driving from the UK to Kyiv, where they aim to hand out free CBD and adaptogenic supplements to NGOs, their personnel and media teams as a token of their appreciation.
The campaign, “Taking Care of the Carers,” aims to show gratitude to the individuals who devote their lives to helping others, both over the past year in the Ukraine and as far back as the COVID pandemic.
NGO workers in Kyiv have been working tirelessly to provide aid and assistance to those in need, including refugee rehoming, primary medical care, mental health and psychosocial support and donating packages of food, clothing and educational materials. This campaign’s purpose is to in turn give back to those heroes, helping to support their overall wellbeing.
The companies will drive from the UK to Kyiv in Spring 2023, to meet and distribute to key workers, a variant of health supplements designed to help manage stress, anxiety, aid sleep and promote overall wellbeing, which is especially vital in these unprecedented times.
“We are honoured to be partnering with Tier One CBD to embark on this mission to show gratitude to NGO workers in Kyiv,” commented BRITISH CANNABIS Marketing Director, Steve Batchelor.