Pepsi-Co Bottling Co In Deal To Supply Flavored Hemp Seltzers To NY City

It’s the standard press release but inyteresting to note that Pepsi-Co are in on the deal

Kaló, a handcrafted, locally-sourced, hemp-infused seltzer, makes its debut in stores and restaurants throughout the New York City Metropolitan Area. Thanks to an agreement with Pepsi-Cola Bottling Co. of New York Inc. (PCNY), Kaló will now be available for purchase in major grocery stores, bodegas, natural food markets and more in all five boroughs of NYC, along with Long Island and Westchester. This makes Kaló the first functional hemp beverage to launch in the PCNY distribution system.

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Kaló arrives in New York City in its four delicious, natural flavors: Strawberry Watermelon, Lemon Lavender, Pomegranate Peach, and Raspberry Lime. A 12 oz. can contains only 15 calories and 2 grams of sugar. The hemp-infused seltzer is created by Hillview, a family-owned New Jersey-based innovator in agricultural technology. Hillview provides Kaló with locally-grown hemp of the highest quality, rich in naturally occurring cannabinoids, vitamins and nutrients.

“Kaló represents a massive step forward for hemp-infused beverages,” said Ken VandeVrede, CEO of Hillview. “Generations of agricultural experience and investment and state-of-the-art hemp technology has led to a product that we feel is unmatched in the space. We couldn’t be more excited to partner with PCNY, as we know New York is ready for Kaló.”

“Plant-based beverages are extremely innovative and growing fast.  Our employees and distributors are very pleased to sell and deliver Kaló which will be a fantastic addition to our portfolio of innovative beverages,” said Reginald Goins, President and COO of PCNY.  “We continue to be very selective in which brands we carry and Kaló is a special hemp-infused beverage that our consumers will love.”

Source https://www.bevnet.com/news/2020/kalo-hemp-seltzer-arrives-in-new-york-city-through-partnership-with-pepsi-cola-bottling-company-of-ny

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