COLUMBUS, Ohio — The Ohio Department of Commerce and the OneOhio Recovery Foundation on Monday announced a $20 million statewide public education campaign on the health and safety risks of marijuana use.
The campaign, funded through the state’s current operating budget, will target expectant and prospective mothers, young people and Ohio’s workforce.
The first phase launches this summer and will focus on maternal health, followed by youth prevention efforts and employer partnerships. The largest share of the investment will go toward preventing youth marijuana use.
“With non-medical marijuana now legal in Ohio, it’s more important than ever that Ohioans — especially young people and mothers — have access to accurate information and understand the real consequences of use,” Gov. Mike DeWine said.
The campaign will be overseen by the Department of Commerce and was developed with guidance from Truth Initiative, a national nonprofit focused on preventing youth and young adult substance use, particularly nicotine.
The campaign will include paid media, community partnerships and on-the-ground outreach coordinated by the foundation.
