Marketing Coordinator Acreage Holdings New York State

The Marketing Coordinator is responsible for overseeing the delivery and execution of a marketing strategy to help achieve our business objectives in the growing medical cannabis industry in New York.


  • Act as a liaison between NYCANNA dispensary operations and Acreage Holdings marketing department.
  • Grow and drive NYCANNA’s social media by developing content to help accelerate our reputation state-wide and build a loyal following on social media.
  • Collaborate with the Sales team to successfully execute our marketing strategy and programs for existing and new products / sku’s.
  • Oversee implementation of our communications strategy – for campaigns, events, digital marketing, and PR – for both internal and external audiences
  • Demonstrate an effective understanding of marketing, advertising, and promotional activities to create, launch, and track performance of new products and campaigns

Duties and Responsibilities:

  • Work with Acreage Marketing team and NYCANNA dispensary team to create compelling marketing campaigns and events to help establish NYCANNA as the leading NY medical cannabis company.
  • Responsible for marketing project management including budgeting, expense tracking and reporting, and tracking key performance indicators for marketing initiatives.
  • Manage creative production of online and offline marketing assets, graphic design, audio / video production, sales tools, collateral, ads and web site development from initial concept to finished product and execution
  • Analyze products, services offerings and approach of key competitors; leverage the insights gained to communicate key points of differentiation for products and services to our dispensary customers /partners.
  • Act as a brand steward, upholding brand and trademark standards and consistency across all marketing projects and communication vehicles.
  • Perform related duties as assigned by supervisor
  • Maintain compliance with all State MMJ Regulations and company policies and procedures
Basic Qualifications:

  • Bachelor’s degree in Marketing, Advertising, Business Management or related field
  • Proven track record of success in marketing and creative roles with emphasis in social media
  • Minimum of 2 years of progressively responsible experience in marketing or communications
  • Experience in a startup company, healthcare, marketing preferred
Required Knowledge:

  • Successful track record with demonstrated skills, knowledge, and experience in the design and execution of marketing/ strategy and communications.
  • Excellent knowledge of Microsoft Office, Adobe and various software tools
  • Highly skilled and knowledgeable about social media platforms, digital marketing and engagement.


Skills and Abilities:

  • Demonstrated ability to think strategically and creatively
  • Results-driven, proactive and positive problem-solving attitude
  • Excellent project management and organizational skills and strong attention to detail
  • Ability to effectively manage multiple priorities, to consistently deliver results on time and under budget
  • Strong interpersonal skills and ability to enable working well with cross-functional teams in a rapidly evolving organizational and market environment
  • Strong communication skills including listening, verbal, written and presentation skills

Other Requirements

  • Must pass a state and federal background check (state mandated)
  • Ability to travel to multiple locations within NY as necessary; must have reliable transportation

Cannabis Law Report Has Been Publishing Legal, Professional & Regulated
Cannabis News Daily Since 2016 – All For Free

We want to carry on providing the important cannabis sector
news for free for all our readers.

Costs are rising to produce Cannabis Law Report and we’d like to ask you,
our readers, for a small donation.

Primary Sponsor

New: Free USA Cannabis Case Law Search – New Cases Daily

Directory Categories

Sponsor – aBizinaBox

Top Marijuana Blog
%d bloggers like this: