Brian outlines strategies for branding in the world of regulated cannabis , hemp and CBD.
He introduces his article by outlining things to think about
- Introduction to Branding in Cannabis, CBD and Hemp
- Choosing Your Target Persona
- What Does Your Brand Stand For?
- What Does Your Brand Look Like?
- What Does Your Brand Sound Like?
- Staying the Course
INTRODUCTION TO BRANDING FOR CANNABIS, CBD AND HEMP INDUSTRIES
Congratulations on your new business or product! You have created the next multi-million dollar product or idea in the Cannabis, CBD or Hemp Industry and now it’s go time.
Whether it’s your own idea or you have business partners, most entrepreneurs know exactly how this revolutionary product or service is going to solve a problem in this new emerging industry. If the end goal for your new business is a merger, acquisition or total market domination, then you must build a loyal customer base and make your brand beloved.
It’s time to make some decisions on how you will go to market.
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