New Market Entry Leveraging a License Acquisition Strategy Wednesday, January 25, 2023 |

DeepRoots is a free, monthly, webcast series featuring some of the foremost operators and brands in the Cannabis Industry. This collaborative venture between CBE & Ott Growth Advisors provides best practices and strategic insights for cannabis brands and operators to position their businesses for market expansion and growth.
About This Event:

With the capital market locked up, many license holders in emerging markets are having trouble finding the capital to launch. Given the lack of funding options, some license holders are turning to M&A to sell a control stake in their business to well-capitalized strategic partners. As we enter 2023 there will be more distressed asset opportunities in large markets that can be acquired by well-funded operators. Erin Gore, CEO of The Garden Society, has raised sufficient capital and leveraged an M&A strategy to enter multiple markets by acquiring a control stake in multiple markets. Erin joins Deep Roots to share how she has balanced fundraising with market expansion to optimize the opportunity to scale The Garden Society.

Meet the Speaker:

Erin Gore, Founder and CEO, Garden Society

Erin Gore is founder and CEO of Garden Society, a California-based, cannabis-focused benefit corporation serving women in search of new, more holistic ways to rejuvenate from the rigors of their daily lives. Garden Society offers high quality, low dose artisanal confections and sun-grown pre-rolls that connect biodynamic farming, sustainable ingredients, and strain-specific cannabis.

An active member of the Northern California cannabis community, Erin frequently speaks on topics of cannabis and entrepreneurship. She’s a fearless advocate for women-owned cannabis businesses, and equally dedicated to breaking the stigma around the plant. Earning a degree in Chemical and Biological Engineering from the University of Wisconsin-Madison, Erin is also fluent in the science-based language of cannabis and production.

Prior to Garden Society, Erin worked with her husband on their joint venture with Constellation Brands (Tom Gore Vineyards), and had a decade-long corporate career at Henkel, where she managed a global business valued at $100 million.

Currently, she serves on the Board of the Healthcare Foundation Northern Sonoma County, Healdsburg District Hospital Board of Directors, and International Cannabis.

Hosted By:

Erik Ott, Founder Ott Growth Advisors

Erik Ott is the founder of Ott Growth Advisors, a boutique investment bank specializing in Corporate Development and M&A. Ott also serves on the Board of Directors of BGP Acquisitions Corp, a $115m cannabis SPAC trading on the NEO exchange. Prior to founding Ott Growth Advisors, Ott was a founding partner at KO Acquisitions, Inc. and investment bank specializing in M&A in the State of California.

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