Paper: Public health orientation of Cannabis and alcohol regulators: An analysis of state-level variation in the United States

Policy Decoded Intro

A new government-funded study in the International Journal of Drug Policy finds that state cannabis agencies describe and prioritize public health far more often than alcohol regulators, based on annual reports from all 24 adult-use states as of mid-2025. Researchers report that 68% of cannabis agencies reference public health goals in their mission statements, compared with just 35% of alcohol agencies, and cannabis regulators also check more boxes on concrete public health indicators. States that legalized through legislatures, rather than ballot initiatives, report more public health work for both cannabis and alcohol, which signals that later-wave adopters are quietly building more mature frameworks. The paper lands as Congress toys with new “regulate marijuana like alcohol” structures and as alcohol industry coalitions celebrate a federal ban on intoxicating hemp products they helped trigger. If federal lawmakers lean on the slogan without absorbing this data, they risk importing one of the country’s weaker public health models into a market that, on paper at least, is already trying to run ahead of it. (Marijuana Moment)

Paper

Highlights

There is scant literature that compares alcohol and cannabis agency regulatory efforts.

We find that cannabis regulators report more public health indicators than alcohol regulators.

States that adopted adult-use cannabis legalization through their state legislature reported more public health indicators.

We propose a series of research pursuits to evaluate whether the goals articulated by cannabis regulators translate into tangible public health outcomes.

Abstract

Objectives

To provide an analysis of state-level variation in how alcohol and adult-use cannabis regulatory agencies articulate their involvement in, and pursuit of, public health goals.

Methods

An important slogan in state-level campaigns to legalize adult-use cannabis was to regulate cannabis “like alcohol.” We conducted a content analysis of annual reports produced by state cannabis and alcohol regulatory agencies in the United States where adult-use cannabis has been legalized to compare the reported public health orientations of each agency. Our coding domains capture references to (1) stated public health goals, (2) data collaboration with public health agencies, (3) public health efforts, and (4) law enforcement efforts.

Results

Adult-use cannabis regulatory agencies reported all public health indicators more often, while alcohol regulatory agencies reported engaging in law enforcement efforts more often than cannabis regulators. Compared to states that legalized adult-use cannabis through ballot initiatives, states that legalized through their legislatures reported more public health indicators for both cannabis and alcohol regulators. We find a positive correlation within states between the public health engagement of alcohol and cannabis regulators.

Conclusions

Cannabis regulatory agencies largely outperform alcohol regulatory agencies in terms of their articulated public health goals, activities, and policies. US states adopting adult-use cannabis legalization more recently, have predominantly legalized through their state legislatures and have cannabis regulators that report on a greater number of cannabis-related public health issues. More research is needed to assess whether public health-related actions reported by cannabis agencies translate into tangible public health benefits among cannabis using and affected populations.

Introduction

An important slogan in the campaign for legalization of cannabis for adult use was “Regulate like alcohol” (Caulkins, 2017Caulkins & Kilborn, 2019Caulkins, Kilmer et al., 2012Caulkins, Lee et al., 2012MacDonald, 2015). For many public health scholars this was an ironic banner under which to march. Alcohol regulation is regarded within the public health community as largely a failure, and sometimes even as, an example of regulatory capture by the industry it regulates (Cook, 2007Noel et al., 2017Room, 1984Savell et al., 2016). Alcohol-related health consequences and mortality remain among the leading preventable causes of death in the United States (US) (Centers for Disease Control and Prevention [CDC], 2024).
Several studies have found the legalization of adult-use cannabis to be associated with increases in the prevalence of cannabis use as well as the extent of frequent and high intensity use, particularly among males and those of low-income status (Goodman et al., 2020Goodwin & Silverman, 2024Hasin et al., 2019Jeffers et al., 2021Kephart et al., 2025Lapham et al., 2023). A burgeoning literature also suggests that increases in prevalence and high frequency use may come with notable public health consequences, including increases in the prevalence of Cannabis Use Disorder (CUD) (Smart & Pacula, 2019Patrilli et al., 2022), neurocognitive deficits (Dellazizzo et al., 2021), hyperemesis (Karila et al., 2014), and psychosis (Patrilli et al., 2022).
Historically, the regulatory regimes of alcohol and adult-use cannabis both proceeded from prohibition regimes, which provided a blank slate for substance regulation. Following Prohibition, US states pursued varied approaches to alcohol regulatory regimes: 15 states took on public monopoly, or Alcohol Beverage Control (ABC), models where states own and operate the sale of alcohol while the remainder eventually took up for-profit regulatory models that permit the operation of private liquor establishments (Levine & Reinarman, 1991Pennock & Kerr, 2007Room, 1984). By contrast, among the 24 US states that have legalized the sale and consumption of adult-use cannabis, all have established a for-profit model of business licensing that parallels the present-day status of for-profit state liquor and alcohol licensing regimes. The ubiquity of the for-profit commercial model reflects the framing of adult-use cannabis as a novel revenue source within legalization debates (Orenstein & Glantz, 2020).
Additionally, unlike the nationwide repeal of Prohibition passed by way of constitutional amendment, adult-use cannabis legalization has only been enacted at the state level. The most popular modes of legalization include citizen-led ballot initiatives and referenda (hereafter “ballot measures”) and state legislation. Only 26 US states and Washington DC have a ballot initiative or referendum process available to constituents (Adams, 2012). Accordingly, an increasing number of states have turned to the legislative process to pursue legalization.
Internationally, countries have taken a broad array of approaches to adult-use cannabis regulation. In Canada, which legalized adult-use cannabis in 2018, provinces were given considerable discretion in their regulatory frameworks (Shanahan & Cyrenne, 2021). Alberta and Saskatchewan, for instance, pursued a similar for-profit licensing model as US states and integrated their cannabis regulatory agency into extant alcohol and gambling regulatory agencies. Quebec, on the other hand, operates the Quebec Cannabis Corporation (SQDC), a provincially-controlled firm with a legal monopoly over the distribution and sale of cannabis. Uruguay, the first country to legalize the sale and consumption of adult-use cannabis, maintains a state-controlled regime with strict price and production levels, a limited number of commercial pharmacies, and “cannabis clubs,” not-for-profit cooperatives that can distribute cannabis to small groups of registered individuals, as well as home grown for personal use (Obradovic, 2021Walsh & Ramsey, 2015).
Compared to the robust body of literature on alcohol regulation, there is a small literature on what responsible adult-use cannabis regulation might entail. Blanchette et al. (2022) assessed 18 different policy choices, whether for regulators or for other kinds of policy makers, for their potential in “reducing youth use of cannabis, excessive cannabis use among the general population, and cannabis- impaired driving.” Most of the policies that were rated highly in all three dimensions were options for adoption specifically by cannabis regulators, such as physical retail availability and retail price restrictions. Moreover, research on the potential regime directions that cannabis regulation may take has broadly assumed a consensus that countries and US states which take a control-oriented approach to market regulation are best suited to address the potential public health and safety consequences of legalization (Blanchette et al., 2022Crawford, 2023Kilmer, 2014Kilmer, 2017Neely & Richardson, 2023).
Research demonstrates that there is significant variation in both the means and extent to which US states regulate issues of public health for regulated substances, such as alcohol and tobacco (Dobbs et al., 2021Mosher et al., 2013Neely & Richardson, 2023). Barry and Glantz (2018) find that the policy texts of the first four states to legalize adult-use cannabis followed the language of alcohol regulation; among these states, less than half of all cannabis-use legislation, including general, supply-side, and demand-reduction policies, adhered to public health “best practices.”
Moreover, there is significant variation in the location of agencies placed in charge of adult-use cannabis regulation within state governments. Three states, Washington, Oregon, and Maryland, place cannabis and alcohol under the same regulatory agencies. All other states have either created an independent regulatory agency or have nested the responsibilities of cannabis regulation within extant departments. Appendix A1Appendix A2 provides details on the regulatory body for adult-use cannabis and alcohol for all states which have legalized adult-use cannabis. Nearly half of states (46 %) have created independent executive bodies for the regulation of adult-use cannabis. Among US states where adult-use cannabis regulation is housed within existing state departments, over half of cannabis regulatory bodies are located within finance and licensing departments. A similar makeup is found with respect to alcohol regulation, with 39 % of alcohol agencies operating as independent regulatory bodies and 39 % located under licensure and finance departments. Only approximately 20 % of both adult-use cannabis and alcohol regulatory bodies are located under the supervision of public health or public safety departments.
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