Cultural icon and entrepreneur Snoop Dogg launched the Death Row Records online cannabis shop on Sunday, offering psychoactive hemp products including THCA flower and pre-rolls for delivery to select states in the United States.
The announcement of the new direct-to-consumer cannabis e-commerce platform follows Snoop’s 2022 acquisition of Death Row Records, the groundbreaking hip-hop label that launched the careers of rap stars including Dr. Dre and Tupak Shakur. Snoop Dogg, born Calvin Broadus in 1971, became a fixture of Death Row Records in 1993 with his breakout album Doggystyle, debuting in the top spot of the Billboard 200 in November of that year.
“The magic of Death Row Records has always been about realness—music that spoke to the people who lived it,” Snoop Dogg said in a statement about the launch of the online cannabis store. “TryDeathRow.com builds on the brand’s authenticity, culture, and connection. This is the place cannabis was meant to live.”
Death Row Hemp Shop Features Intoxicating Cannabis Products
Found online at TryDeathRow.com, the new Death Row Hemp shop features cannabis products made from hemp, which was legalized nationwide with the passage of the 2018 Farm Bill. Items for sale include hemp THCA flower, which is indistinguishable from marijuana buds without sophisticated lab testing. THCA is a precursor of THC, the compound responsible for the classic marijuana “high.”
