Snoop Profits From “Smokeless” Viral Campaign That Was Actually An Abject Failure – CEO, president, and director John Merris Forced To Walk

Somehow this makes me feel really good!

Snoop shnizzled his fizzle!

Yahoo Entertainment

Resident weed icon Snoop Dogg made headlines last year when he announced that he would be “giving up smoke,” devastating stoners everywhere. A week later, the rapper eased their fear when he revealed that it was all part of an elaborate brand deal with Solo Brands, which sells a smokeless fire pit. “I’m going smokeless — Solo Stove fixed fire,” he said at the time. “They take out the smoke. Clever.”

It was clever, but apparently not enough to make a difference in anyone’s pockets other than Snoop’s. Effective Jan. 15, Solo Brands will be helmed by the newly-announced CEO Christopher Metz, who steps in for their previous CEO, president, and director John Merris. Merris decided to “mutually separate” from the company after the viral marketing campaign failed to bring in any substantial revenue for the brand.

https://www.yahoo.com/entertainment/snoop-dogg-cashed-giving-smoke-195135633.html?_hsmi=290447496

Bizarrely, Merris is still torturing himself with the Snoop image on his Linked in page

 

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