The U.S. Cannabis Council (USCC) promotes purchases round-up campaign to fund federal cannabis lobbying

Marijuana Moment

Marijuana retailers in states across the U.S. will be giving customers the option to donate to federal cannabis lobbying by rounding up their purchases to the nearest dollar under a newly announced campaign from a national advocacy group.

The U.S. Cannabis Council (USCC) said on Monday that one of the organization’s members, the multi-state operator Curaleaf, spearheaded the first official month of the “Legalize” campaign in February. Customers have been able to round up their purchases to contribute to federal reform lobbying and electioneering efforts at nearly 140 of Curaleaf’s stores across a dozen states.

Two additional USCC members, MariMed and Standard Wellness, are also teed up to have their dispensaries start participating in the campaign this spring. A spokesperson for USCC told Marijuana Moment on Monday that they’re in talks with other retailers about potentially joining the campaign down the line as well.

Proceeds will go to USCC, which as a 501(c)4 organization is able to spend up to half of its revenue on electioneering to support pro-reform political candidates. It can also put donated funds toward its Super PAC Legalize America.

“We are excited to expand the Legalize campaign nationally,” David Culver, senior vice president of public affairs at USCC, said in a press release. “Customers at regulated stores feel strongly that cannabis should be federally legal. Now they have the opportunity to directly support legalization at the checkout counter.”

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Marijuana Retailers Give Customers The Chance To Round Up Purchases To Fund Legalization Efforts

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