ATLANTA, Feb. 13, 2025 /PRNewswire/ — The Hemp Beverage Alliance, the trade association for the rapidly expanding hemp beverage industry, today announced plans to host the Hemp Beverage Expo on July 9-11 in Atlanta, Georgia.
In partnership with Jage Media, the event will be an executive-level business-to-business trade event and conference designed to drive transactions, expand distribution, fuel investment, and deliver critical peer-to-peer learning for leaders in the booming hemp beverage industry.
“2025 will be a watershed moment for the hemp beverage industry, as more and more states establish regulatory frameworks to create clear guidance on the production, distribution and sale for these products,” said Christopher Lackner, founder and president, Hemp Beverage Alliance. “We’re excited to bring together suppliers, distributors, supply chain partners, investors, regulators and other stakeholders under one roof to educate, collaborate, and build the category together.”
Building on the success of their inaugural conference in Minneapolis in 2024, this year the Hemp Beverage Alliance will work with Jage Media to tap into their extensive experience and reputation for creating world-class events that create successful ROIs for participants.
“By focusing exclusively on the hemp beverage category, we can make the brands the star of the event, allow safe and responsible sampling of product on the exhibit hall floor, and create experiential networking events where only hemp beverages are served,” said George Jage, CEO, Jage Media. “We are grateful for the trust the Hemp Beverage Alliance and its members are putting in us to help the organization and the industry grow.”
Registration for the event will open in the coming weeks at www.hempbeverageexpo.com. Hemp Beverage Alliance members will receive a discount off their attendee registration and exhibit and sponsorship opportunities.
For information on Hemp Beverage Alliance membership, contact info@hempbeveragealliance.org.
For information on exhibiting or sponsoring Hemp Beverage Expo, contact connect@hempbeverageexpo.com.
ABOUT THE HEMP BEVERAGE ALLIANCE
The mission of the Hemp Beverage Alliance is to create a safe and thriving industry through education, advocacy, best practices and partnership. We achieve this mission by providing consumers, retailers, and distributors with the information they need to better understand the industry; developing best practices to create consistency in labeling and manufacturing; working with elected officials and regulators to encourage common-sense regulation; and collaborating with cannabis and alcohol industries to create a marketplace that benefits everyone. More at hempbeveragealliance.org.
