Only a few months back the NCIA announced a huge scaling back
Now, it appears, they can’t really get anybody interested in their committees & board..
A few weeks back they sent out an invitation for people to apply and then today the following appeared in our inbox which starts off with a classic piece of corporate doublespeak “Due to popular demand, we are extending the application period for our member committees “. If it’s all so popular why would he application period be extended?
I would suggest if you are over subscribed for something you close the application not extend it?
Before we get to the NCIA here’s a quick update on what we mean by doublespeak care of Wikipedia
Doublespeak is language that deliberately obscures, disguises, distorts, or reverses the meaning of words. Doublespeak may take the form of euphemisms (e.g., “downsizing” for layoffs and “servicing the target” for bombing),[1] in which case it is primarily meant to make the truth sound more palatable. It may also refer to intentional ambiguity in language or to actual inversions of meaning. In such cases, doublespeak disguises the nature of the truth.
Origins and concepts[edit]…….The term “doublespeak” derives from two concepts in George Orwell‘s novel, Nineteen Eighty-Four, “doublethink” and “Newspeak“, despite the term itself not being used in the novel.[4] Another version of the term, “doubletalk,” also referring to intentionally ambiguous speech, did exist at the time Orwell wrote his book, but the usage of “doublespeak”, as well as of “doubletalk”, in the sense of emphasizing ambiguity, clearly predates the publication of the novel.[5][6] Parallels have also been drawn between doublespeak and Orwell’s classic essay, Politics and the English Language, which discusses linguistic distortion for purposes related to politics.[7] In the essay, he observes that political language often serves to distort and obscure reality. Orwell’s description of political speech is extremely similar to the popular definition of the term, doublespeak:[8]
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Due to popular demand, we are extending the application period for our member committees and board of directors until next Friday, November 17!
Industry experts are encouraged to apply to serve as either an NCIA committee or board member, both of which are opportunities to help shape the future of our organization and the industry broadly, while demonstrating your thought leadership on a national stage. Committee members meet monthly to discuss current issues, produce content for webinars, blogs, and work towards solutions for specific pain points. Learn more about committee seats, and if you haven’t already, consider applying for one or more of the available committees below. |
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• Retail |
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• Hemp |
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We’re also accepting nominations for our board of directors! Board members help to develop NCIA’s strategy and budget and act as ambassadors for the organization. You can learn more about board responsibilities and the selection process on our website. If you think you’d like to take on this leadership role, we invite you to apply before Friday, November 17. |
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Board and committee leaders must be members of NCIA to be eligible to serve. Join online now or set up a brief call with someone on our membership team to learn more. |
