Karma Koala Podcast 223: Kirsten Velasco  Author of Cannabis Basics Textbook, CEO and inventor of VapeNprop and GripNclip

 

 

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A chance Linked in connection led us to this conversation with Kirsten.

I was interested to learn what led her to authoring her Cannabis Basics Textbook and her thoughts on cannabis education generally in the US.

We speak about cannabis education,  community colleges, tertiary institutions, public libraries and education via associations and public speaking.

Kirsten has now left the freezing plains of illinois for an all together sunnier climate in Spain, we also discuss what brought her there and her new business, of which there’s more information below.

 

Kirsten Velasco

 

My advocacy and cannabis education efforts include publishing Cannabis Basics Textbook

Cannabis Basics Textbook: THE ESSENTIAL CANNABIS MANUAL FOR BEGINNERS AND ENTHUSIASTS Kindle Edition

Visiting a dispensary? This quick read will prepare you for the new world of modern cannabis. Marijuana and hemp are variations of cannabis. Learn the science and practical information about cannabis and its complex compounds. Useful insights on the history, modern research, medical benefits, dosing guidelines, methods of consumption, products, accessories, terms and versatile potential for your health now and in the future. Consuming devices are illustrated and explained. Your intriguing endocannabinoid system is described in simple terms. Easy to read. Cannabis content perfectly packaged. Clarifying, comprehensive and concise. Demystifies the evolving ways cannabis is used in many forms; extracts, concentrates and edibles. Learn about vaping cannabis oils. Overview of cancer treatment complemented with cannabis. All the information you need curated and condensed for easy comprehension. The mysteries of cannabis go way beyond THC & CBD. Build your understanding of the safety and science behind ancient propaganda and prohibition. Replace apprehension with confidence. Find out why so many states are expanding access to cannabis. This cannabis knowledge exposes the societal damage of prohibition. Unlock the opportunity for personal benefits and community improvement with the compelling facts about cannabis.

Throughout Illinois, I’ve given over 150 educational presentations, and executed successful networking events providing brand development sponsorships (promoted and attended by local media).

I created and implemented the Illinois Women in Cannabis (not for profit) – all-volunteer Cannabis Education Campaign 2016 & 2017 while continuously creating content that makes cannabis safe and accessible.

These guerrilla marketing techniques provide the opportunity to: identify consumers/customers, educate future consumers, connect with advocates, build acceptance by non-consumers, promote brand awareness, and collect data points for all interactions.

Each exposure is an opportunity to normalize cannabis, instill correct perceptions, and trigger advocacy, which is key to broadening the consumer base beyond “medical” and “recreational.” In 2019, I further developed my education and experience as a full-time outreach coordinator and licensed dispensary agent (Patient Care Specialist). As a freelance consultant,

I provided cannabis marketing content for the Spring 2020 semester at DePaul University, then project managed, creating content for the cannabis training manual and pocket guide for the launch of ChiHigh Tours.

 

VapeNprop & GripNclip Order Form 

VapeNprop:  $1.25 each (add QR code +.25) MOQ 100

GripNcip: $.85 each (includes QR code) MOQ 100

Need it quick? Typically, orders are fulfilled in 10-14 days.

Want a custom color? MOQ 1K

Need a custom design? HMU

Contact Kirsten via Linked In

https://www.linkedin.com/in/kirstenvelascocannabisadvocate/

 

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