The Paraguayan government has generated great anticipation in the cannabis sector with the recent announcement about extending the legal framework for industrial use of the plant, allowing the unlimited use of cannabis-derived THC. This measure not only benefits Paraguay’s domestic market, but also has significant implications for the entire region, especially for Brazil, South America’s largest consumer market.
Recognized as one of the most advanced countries in cannabis regulation, Paraguay stands out for its strategic location in the heart of South America, offering unique logistical advantages. Its proximity to large markets, such as Brazil, puts the country in a privileged position to lead the production and export of cannabis in the region.
Market potential in Brazil
One of the companies authorized in Paraguay to produce, industrialize and commercialize cannabis, International Market S.A., is optimistic about the possibility of legal expansion in the country. According to Federico Kuster, the company’s representative, the approval of the bill that will allow the production of cannabis for adult use will open the doors to international markets, especially Brazil, which has decriminalized the possession of up to 40 grams of marijuana or self-cultivation of 6 female plants for its own consumption according to the decision of the Supreme Court, but does not have a legal framework for its production and marketing.
“We are extremely eager to take the next step and produce THC to serve the Brazilian market, which is the largest in the region. We also have the capacity to serve other markets, such as Argentina, Uruguay and several countries around the world. We are just waiting for the approval of our bill to produce cannabis for adult use in Paraguay and export it globally”, Kuster said.
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