Six Months After Opening NE Portland Mushroom Center Becomes the First to Close

Willamette Week reports on the demise of the Journey Service Center

 

The Journey Service Center, opened in a former dental clinic in Northeast Portland’s Gateway neighborhood, hosted mushroom trips for more than 100 clients since co-owners Jenna Kluwe and Clint Martin launched in September. Martin says business lagged after a good start in the fall, when Oregon saw a blitz of psilocybin service center openings and national news coverage. (A “service center” is a business that’s licensed to host supervised mushroom trips under Oregon’s Measure 109.)

The pair of entrepreneurs had hoped to make the notoriously expensive service—which costs thousands of dollars per session—affordable by maintaining a steady flow of customers to the large facility, which could serve 10 people a day at a cost of about $2,000 per customer. This year, The Journey saw about 15 clients a month, Martin says. Now, it’s pointing customers with appointments already on the books to another center and putting the 4,000-square-foot building up for sale.

“My eyes were bigger than my stomach,” says Martin, a Utah-based car dealership owner who invested $1.2 million in The Journey.

“I’ve absolutely loved doing this,” Kluwe adds. “The numbers just weren’t where they needed to be.”

https://www.wweek.com/news/2024/03/27/six-months-after-opening-a-northeast-portland-shroom-center-becomes-the-first-to-close/

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