About this Event
2019 Cannabis Forecast
Live webinar Weds. 2/27 @ 11am PT /2pm ET
– Growth drivers in the cannabis market
Currently, two main drivers are responsible for market growth in California: the conversion of black-market consumers to legal consumers, and the emergence of new cannabis consumers who were previously held back by the stigma of consuming an illegal product. We will consider these drivers and potential new consumer profiles we see emerging in 2019.
– Product categories and changing consumption habits
New laws and regulations are creating safer products for consumers and thereby changing consumption habits. What are the fastest growing market segments and product categories to look out for in 2019?
– Will California set the tone for other markets?
As the largest cannabis market in the world, California is experiencing unprecedented growth and industry activity. Most Canadian firms are looking to invest in this state specifically — what can we learn from the best practices emerging here and how can these lessons be applied to other states?
Steve Ernest , Ellipsis
Steve is an investor member of The Arcview Group and a mentor to Canopy Companies and a partner at Ellipsis. Steve has been an angel investor since 2015, and supports NCIA, MPP and SSDP. Prior to joining the cannabis industry, Steve spent nearly a decade in the financial capital markets across sales, investment banking, business development, valuation, trading, client relationship management, wealth advisory and investment planning, managing over 600 million dollars.
Steve’s past experience includes: Financial Advisor, J.P. Morgan Securities, Underwriter, State Farm Insurance and Financial Representative, Northwestern Mutual. Steve earned B.A.s in Finance and Risk Management with a Minor in Economics from Illinois State University and currently holds Series 7, Series 66 and Series 79 licenses.
Kim Geraghty, Ellipsis
Kim is a French American entrepreneur currently residing in Los Angeles. Prior to her work at Ellipsis, Kim founded and led Madame Munchie, California’s award-winning luxury edibles brand featured in Food & Wine, Business Insider, and the SF Chronicle. She has been recognized as a successful cannabis CEO and industry leader, speaking at conferences, conducting media interviews, and providing consulting services for leading cannabis firms. She obtained one of the first cultivation permits in Mendocino County.
Before entering the cannabis industry, Kim worked for leading financial institutions worldwide. In Paris, she worked in audit at KPMG on UCITS funds and in asset management at Lazard on the S&P 500 fund. In New York, Kim was an investment banker at Credit Suisse covering M&A, LBOs and IPOs for large tech clients. In San Francisco, she worked in venture capital at Next World Capital, specializing in consumer and enterprise technology startups.
Kim holds a Master’s degree in Finance and Strategy froml’Institut d’Etudes Politiques (IEP, Paris) and is fluent in English, French and Spanish. She has lived in the U.S., France, and Costa Rica. She loves to bake, nurture entrepreneurial success, create Excel models, and travel.
Lauren Estevez, Attorney & Founder, LME Law
Lauren Estevez is a Los Angeles-based attorney advising licensed cannabis industry operators, brands and ancillary businesses on strategy, investment sourcing, and regulatory compliance. Lauren has been practicing in the cannabis space since shortly after Proposition 64 was passed in California, and has completed over 100 cannabis projects with U.S. and international companies. In addition to cannabis, Lauren also advises clients on CBD and The Farm Bill. Her work has been featured on CNBC, Cheddar, and in Law360 and she is a regular contributor to cannabis industry conferences.
Prior to her career in cannabis, Lauren graduated from Harvard Law School and worked at an AmLaw100 global law firm in London & New York in the Capital Markets and Banking groups, and at a start up, where she managed a multi-million dollar book of business and her clients included emerging and Fortune 500 life sciences and technology companies.
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